International Programs:
Courses:
I look forward to welcome you to IEDE Shanghai, where we can promise a stimulating environment and a wealth of totally different experiences. Here you will be able to appreciate the real potential of China in the world economy today and in the future.
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IEDE in Shanghai is a part of the International MBA course that
builds on the subject and technical knowledge that students learn in Madrid.
Here we introduce you to specialist geographical knowledge: of Asia in general
and China in particular. It is our task in Shanghai to complete the training
that the student is receiving helping him understand how the knowledge gained
has to be modified in the light of different cultures and customs within the
Asian region. For instance, managing people in China within different cultures
and values means that a more sensitive and thoughtful approach to international
management is required.
Also, how in this region, the State plays a more important role in the economic
affairs of a nation, especially in China where the government is managing the
transition from a state-owned economy to a socially just form of capitalism.
These and other issues will form the basis of your time in Shanghai.
You will not only learn how things are different but in what ways. For example,
the ways in which China is implementing business regulations concerning environmentalism
and ethical behaviour. Equally, we introduce you to Chinese accounting and financial
systems to give a rounded picture of doing business in this exciting part of
the world.
Overall, we expect to show you the key factors for understanding the markets
and particularities of companies in Asia. You will learn strategies used by
companies to enter a new country as well as to manage the diversity in this
great economic area.
Shanghai is a modern, cosmopolitan and very dynamic city, with continuing construction
and dramatic buildings where huge growth and development over the last ten years
has transformed the amenities for both visitors and residents alike. There are
about thirty universities in and around Shanghai, which makes it a perfect place
for to meet other international students and to seek out employment prospects.
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China has one quarter of the world’s population and has experienced
an average economic growth of 9% annually for the last 22 years. Shanghai is
playing a leading role in helping to transform China in to what many believe
will be a global super power in the future, by transforming itself into one
of the international economic, trade, finance and shipping centres of the world.
Shanghai is the new rising star in the East. It is a gigantic bustling city
of over 16 million inhabitants with a lot of commercial life and emerging entrepreneurs.
Its centre is dominated by colonial buildings, culminating in 'The Bund' a pedestrian
walkway along the Changjiang river valley.
Shanghai is well known both at home and abroad not only for its prosperous metropolitan feature and rich humanistic resources but also for a number of tourist attractions with modern flavour that have been developed in recent years. Varied and colourful tourist festivities, like the Shanghai Tourism Festival, the New Year Eve Longhua Temple Bell Striking, the Longhua Temple Fair, the Nanhui County Peach Blossom Festival, the International Tea Culture Festival, the Sweet Osmanthus Festival and the Orange Festival are attracting an even increasing number of people.
Shanghai is an ideal "shopping paradise"; Nanjing Road,
known as "China's No.1 Street", the reconstructed Huaihai Road and
so on are packed with rows of shops arrayed with large collections of merchandise
that are a feast to the eyes and meet the different demands of domestic and
foreign customers. Shanghai is also a paradise for gourmets.
There are over a thousand restaurants serving the famous 16 styles of Chinese
food, such as Beijing, Sichuan, Guangdong, Yangzhou, Fujian, etc. There are
also French, Russian, Italian, English, German, Japanese, Indian and other kinds
of foreign flavoured cuisines as well as genuine Muslim and vegetarian foods.
In Shanghai you can have a taste of all the different kinds of cuisine in the
world.
In building Shanghai into an international metropolis the open-minded, cheerful
and hospital Shanghai people warmly welcome visitors from all over the world.
I look forward to meeting you in Shanghai!
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